Collection: Kushi

Minimal-Ingredient Skincare, Handcrafted in the USA

Discover Kushi Beauty, a mom-founded American skincare brand creating tallow moisturizers, bee venom serum, mineral-based skin care, and botanical face treatments with a deliberately minimalist approach to formulation.

Founded by Kim and Kelsey, two mothers looking for simpler products for themselves and their families, Kushi was built around the belief that skincare doesn’t need an endless ingredient list. The brand focuses on earth-derived ingredients, full ingredient transparency, and formulas generally made with seven ingredients or fewer.

Kushi products are handcrafted in small batches in the USA, using ingredients such as grass-fed tallow, Manuka honey, bee venom, royal jelly, propolis, jojoba oil, sea moss, turmeric, and non-nano zinc oxide depending on the formula.

This isn’t skincare built around a complicated routine.

It’s simple, ingredient-focused care made with fewer things—and a clear reason for each one.

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Kushi Beauty FAQs: Tallow, Bee Venom & Minimal-Ingredient Skincare

Who founded Kushi Beauty?

Kushi Beauty was founded by Kim and Kelsey, two mothers who wanted simpler skincare with more transparent ingredient lists for themselves and their families.

Where are Kushi products made?

Kushi states that all of its products are handcrafted in small batches in the USA. The brand does not currently identify a specific U.S. manufacturing state on its public FAQ, so MAG should not assign one without confirmation.

What is Kushi best known for?

Its core assortment centers around Whipped Tallow Cream, Bee Venom Serum, Sun Butter, and Sea Moss Face Mask, along with bundles that combine the products into streamlined routines.

Where does Kushi's tallow come from?

Kushi says its grass-fed beef tallow is sourced from Canadian family farms.

Does Kushi use synthetic fragrance?

The brand says it does not use synthetic fragrance. Any scent comes from ingredients in the formula, such as lavender essential oil or the natural aroma of tallow.

Is Kushi cruelty-free?

Kushi states that it does not test on animals and works with suppliers that follow the same standard.

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