Why Buying American-Made Matters: My Journey to Supporting U.S. Brands
From a childhood lesson in quality to building a marketplace for American-made goods, here’s why supporting U.S. brands is more important than ever.
When I was 13 years old, my family took a vacation to Margarita Island in Venezuela. One day, we went shopping and stepped into an official Levi’s store. The first comment the salesperson made stuck with me: “This is the only place on the island where you can find American-made Levi’s.” I ran my fingers over the denim and could tell immediately—this was different. The fabric was thicker, the stitching precise, the construction solid. That was the day I learned what “Made in America” truly represented: quality, craftsmanship, and pride in our products.
It wasn’t just about having a well-known brand name. It was about strong materials, expert hands behind the sewing machines, and knowing something was built to last. That moment planted a seed in my mind—one that grew as I realized how rare American-made products had become. The more I searched, the harder they were to find. That’s when I knew: supporting U.S. brands wasn’t just a choice, it was a commitment.
The Moment Everything Changed
Years later, on the day tariffs on foreign imports were announced, the idea for My American Goods was born. We saw the challenge as an opportunity, not a setback. We believed in American-made brands, and we knew consumers did too. Today, our marketplace is a testament to that belief, offering a one-stop shop for the American brands people love.
Discovering the Truth About Manufacturing
As I got older and started shopping for myself, I began to notice something frustrating. Many brands I had grown up thinking were American—iconic names like Converse, KitchenAid, and even Levi’s—were no longer made in the U.S. Instead, their labels read "Made in China," "Made in India," or another far-off country. That realization changed everything for me. It wasn’t just about nostalgia; it was about quality, sustainability, and supporting local jobs. I decided to commit to buying American-made products as much as possible, scouring stores and online shops to find brands that still upheld that standard.For a deeper look at which brands are truly made in the U.S. and which ones aren’t, check out this guide on American-made clothing brands and this insightful article on brands that are actually manufactured overseas.
The Search for Truly American-Made Products
That dedication led me to discover incredible small businesses making everything from herbal remedies to handcrafted skincare right here in the U.S. Brands like Wooden Spoon Herbs and Ash Rose Skincare stood out—not just for their craftsmanship, but for their commitment to sustainable, high-quality ingredients. These companies proved that American-made goods weren’t a thing of the past; they were thriving in the present.
A Marketplace for American-Made Brands
At My American Goods, we didn’t start this marketplace in spite of the tariffs—we started it because of them. We saw an opportunity to showcase and support the incredible brands that make their products right here in the U.S. Today, we are proud to have partnered with over 100 brands that produce ethically made, high-quality goods. From skincare and apparel to home essentials and nutrition, every product in our marketplace reflects our commitment to American craftsmanship.
The Power of Choosing American-Made
The resilience of American businesses is inspiring. Tariffs may be a challenge, but they also serve as a catalyst for innovation and self-reliance. By choosing American products, consumers play a crucial role in strengthening our economy and ensuring that quality manufacturing remains a cornerstone of our nation. Plus, supporting small businesses doesn’t have to cost a dime—here’s how you can help just by spreading the word.Explore our collection and join us in celebrating the strength of American brands at My American Goods.
https://myamericangoods.com/pages/about-us
